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This form of punctuation is sometimes misunderstood and often overused. Here’s what you should know.
Gillette Children’s Specialty Healthcare incorporated best practices and audience needs into a successful fundraising newsletter.

Even experts puzzled by ‘historic’ and ‘historical.’

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Ragan's Roadmap: Headlines that pop
Mark Ragan and Jim Ylisela show you how to write compelling headlines that readers won't ignore. 
 
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Writing on the Job: How to Make Your Point Precisely
Create e-mails, letters, memos, reports and presentations that get your message across clearly and correctly with this new manual.

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