CONSULTING

More information on our consulting services is available at Ragan Consulting.

Strategic Planning

Most communications initiatives fail not because of poor technical execution, but because of poor planning—or the failure to plan at all.

Nothing determines the success of your communications efforts throughout the year as much as a brief investment of time in planning—and planning well.

Unite your team around common activities—and align your department with your organization's goals.

Our patented, one-day planning session brings all interested parties together to:

• Identify the goals of your department—and align them with the goals of your organization
  
• Analyze the current environment—inside and outside the organization
  
• Uncover key issues: emerging topics in critical need of decision-making and action
  
• Brainstorm initiatives—tap into the innovation and creativity of your group
  
• Pinpoint tactics—and benchmark yours against best practices
  
• Form the planning leadership team to assure the plan's successful implementation
  
• Assign roles, responsibilities, accountabilities, schedules, and budgets
  
• Entertain options and plan for the unexpected
  
• Identify and design around barriers—including political barriers
  
• Agree on and approach to measurement

In addition: We will produce your department's Strategic Communication Plan based on the discussion of the planning session. We'll also suggest the most effective forums and formats for use in publishing your plan.

There's no bad time to plan—and the planning process doesn't have to be long, dull, or expensive. Our proven, interactive, engaging planning methods, templates, tools, and exercises will assure the full, enthusiastic participation of your planning team—and produce a results-oriented plan to keep your work on course throughout the planning cycle.

To start the discussion of your specific goals, customized service needs, schedule, and price structure, please call or write Jim Ylisela at 312.960.4202. E-mail: jimy@ragan.com